Keiths Radio Station characters Ù eBook, PDF or Kindle ePUB



2 thoughts on “Keiths Radio Station

  1. says:

    This book was in desperate need of a rewrite and finally got it but what's left is a bloated mess Yes it's the main text for college radio but that's because there isn't another book out there about the subject For years if not decades the book has been outdated Now two new authors have come in the old author has been dumped though his name is now in the book's title and they've used Keith's old outline with revisions That was a mistake The two authors should have just started from scratch and written a new book The outline is a couple decades old and some of the material in the book is believe it or not still over 20 years old Most shocking is how outdated the book already was when it was first published Some of the charts and photos are at least two or three years old using station counts from fall of 2012 in a 2014 book??? and hold on to your reading glasses they acknowledge that Arbitron is now called Nielsen Audio but despite new ownership and a new name this edition of the book will continue to refer to the entity as Arbitron WHAT??? Are they crazy? The ratings are no longer Arbitron so why would this new edition not make the change? How unprofessionalThe book was already too long before; now it has gone from 333 to 500 pages Then there's an index at the end that is missing many major things referred to in the book There are also some notable gaps in the book or places where something is alluded to but not defined or explained It's a mess and instead of simplifying for college students it tries to jam in all sorts of unimportant details The authors seemed to write this for industry managers not students The fact that Randy Michaels is uoted throughout along with the author's subjective rah rah cheering for how great the radio business is going ignores some of the dark realities of the mediumThis rewrite needs a couple good editors and needs restructuring Instead of improving what's considered a classic the new authors have only created problems


  2. says:

    A somewhat interesting read but still a little elementary for even myself who is not going into broadcast radio or getting a degree in the field


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Read Keiths Radio Station

Keiths Radio Station

How new technologies have fragmented the advertising dollar A discussion of station website content and promotional usage of social media A revised examination of technologically advanced strategies used in traffic and billing departments Updated full color photos and illustrationsThe new companion website features content for both students and instructors including an instructors' manual lecture slides test uestions audio examples of key concepts uizzes for students and links to further resources Pathfinder Chronicles in traffic and billing departments Updated full color photos and Velvet Submission (Club Velvet Ice, illustrationsThe new companion website features content for both students and Oil Painting instructors Putins Russia including an Seducida (Esclava victoriana, instructors' manual lecture slides test uestions audio examples of key concepts uizzes for students and links to further resources

Read ´ eBook, PDF or Kindle ePUB Ç John Allen Hendricks

Keith's Radio Station offers a concise and insightful guide to all aspects of radio operations explaining the functions performed within every professionally managed station Now in its ninth edition this book continues its long tradition of guiding readers to a solid understanding of who does what when and whyThis new edition explains what radio in America has been where it is today and where it is going Covering the basics of how programming is produced financed and delivered across a spectrum of